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Stone Ground

The Mustard & Moxie Blog

Social Justice
10 Reasons Why Hispanics Are Important to the US
Given the undeniable impact of Hispanics and Latinos on the cultural, social, economic, and political fabric of the US, Hispanic Heritage Month is a time to reflect on the importance of this segment and reasons why we should be celebrating them.
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Featured Posts
The marketing funnel refers to a process that consumers follow as they become aware of a product or service, consider whether or not to buy it, and finally make the purchase. Nonprofit organizations, though they don’t have a product or service to sell, can use the funnel model to promote their social cause, create awareness, and generate support for their mission.
Nonprofit Marketing
What Is a Marketing Funnel and How Should Nonprofits Use It?
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Aligning your values and with efforts that boost brand awareness and recognition, engagement, and ultimately loyalty to your cause is what can make your social enterprise visible, supported and successful. 
Social Enterprises
Impactful Marketing for Social Enterprises
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Changes you should be aware of to ensure you’re aligned with SEO best practices.
SEO
The State of SEO in 2023
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Are your brand’s social media channels supporting marketing goals? Don’t waste time and resources. Get 10 tips to optimize your social media marketing.
Content Marketing
Top 10 Things to Remember for Your Organic Social Media Marketing
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Latest Posts
Given the undeniable impact of Hispanics and Latinos on the cultural, social, economic, and political fabric of the US, Hispanic Heritage Month is a time to reflect on the importance of this segment and reasons why we should be celebrating them.
Social Justice
10 Reasons Why Hispanics Are Important to the US
Read more
Artificial Intelligence: is it taking our jobs? Not if you're a copywriter. AI can't compete with a copywriter's ability to employ creativity and emotional intelligence in marketing content, nor can it master context, brand voice, and the nuances of marketing strategy. Copywriters will find, however, that AI such as ChatGPT can be used as a tool when writing marketing copy.
Content Marketing
Why Artificial Intelligence Can't Replace Your Copywriter
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